Top 5 Social Apps on Android in Austria in Q4 2023

In the fourth quarter of 2023, the top social apps on the Android platform in Austria showcased varied performance trends. Here's a closer look at how each app fared in terms of weekly downloads, revenue, and active users.

TikTok experienced a significant increase in revenue, peaking at approximately $474K in the final week of December. Weekly downloads saw a substantial rise towards the quarter's end, reaching 12.5K in the last week. The app's active users remained relatively stable, fluctuating around the 600K mark, with a noticeable increase to 623K in the closing week.

Threads observed a remarkable surge in downloads, particularly in December, with a peak of 28.9K in the week of December 18. Active users also showed a dramatic increase, rising from 743 in early December to 56.3K by the end of the month.

Instagram maintained a steady performance throughout the quarter. Weekly revenue peaked at $3.5K in mid-November. Downloads consistently hovered around the 4K to 5K range, with a peak of 5.5K in the last week of December. Active users remained robust, averaging around 1.2M with slight fluctuations.

Facebook showed consistent download numbers, ranging between 3.2K and 4.2K weekly, peaking at 4.2K in the final week of December. Revenue was relatively stable, with a peak of $2.7K in early November. Active users saw a slight decline from 1.4M in September to approximately 1.39M by the end of December.

Facebook Lite had modest weekly downloads, peaking at 2.2K in late October. Active users remained steady, averaging around 39K throughout the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.